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Landing Page: How to create a stunning landing page?

  • Writer: Stasi Stoeva
    Stasi Stoeva
  • Dec 21, 2020
  • 2 min read

Updated: Mar 24

A Landing Page is a dedicated page that needs to be separate from your website. You can use them as part of your marketing. It is a page your audience is redirected upon clicking your link.


The first step to start building a landing page you should think of your target audience and how you can resolve their problem with your products or service. So to be successful, your landing page needs to have a clear purpose. When somebody from your audience or visitors sends it to your landing page, they need to know why it exists.


You need to choose a template or create a landing page from scratch. Such a page should not have navigation because you should have a clear call of action. To achieve this goal, you should make your audience sign up from your landing page. You could avoid visitors leaving your page by creating compelling content that converts them into your subscribers. Also, your title needs to be attractive and made them continue reading your landing page and take action.


On the top, you should have your logo under which you need to provide a headline with a video about your services or products explaining if they subscribe what they will get from you as subscribers. Your headline has to be unique for your products or services. You need to use the content of a landing page, proving value and converting your visitors into subscribers or customers through your content.

The purpose of your landing page is to help build your email list by making your visitors give you their email and driving visitors from other areas of the Internet. This page allows your visitors' attention to your offers for products and services that you are promoting with a single call to action, which you can get people's emails to send them more information or purchase your paid offers.


Talk soon!


~ Stasi


P.S. Through my landing page, you get access to a checklist with tools to use in your business. You can get them by subscribing here.

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