Best and Effective SEO Tips for 2021 to drive traffic
- Stasi Stoeva
- Jan 26, 2021
- 2 min read
Updated: Feb 22
Internet is where you can reach people and drive traffic (visitors) to your website. If you set your search engine optimisation right with title and compelling description along with keywords to be visible and searchable online, that way, you can reach your dream customer.
You can start by earning clicks from Google without ranking higher because this is an excellent possibility for SEO. After all, you don't need to be higher to get traffic. So I will discuss some seo tips.
Favicon optimisation
Favicon is a small icon next to the site title on the tab. This icon helps your visitors to recognise your brand and to stand out. To increase your clicks, you should use your logo and display it on the tab as a favicon.
Meta descriptions
Your website optimised SEO should contain unique and compelling descriptions containing the keyword that users searching for your business are using to find you on the web (Internet). If your article is well written and compelling, the users will click on your link, which means in this way. You can increase your visitors to your website. That meta description should be created for each page from your website and avoid duplication, which will help you provide a great user experience.
Titles
The titles, along with the descriptions, could increase your website ranking. You don't need to be spammy. Your title should be clear and make sense which will increase click to your website.
Backlinks
When you link your website or article to "dofollow" link, you could build a natural profile that even Google could favour your website, which could increase click-through on other websites. The key is the content marketing of high-quality and engaging that compel people to share your content on social media.
Web Analytics
After you set up your goals clearly, you need a tool like Google Analytics to tracks what is working and what is not, which will need to be improved. This tool and other web analytics tools could help you track your success.
Use simple URL Structure
Your URL domain name should be unique and easy to remember. So your URL should be the same but readable and straightforward. If you can understand the URL, there is no chance for the search engine to be confused. The URL could be short or even long but understandable for users and search engines.
Talk soon!
~ Stasi